One of the best things you can do for your nonprofit is to assess your strong points and the missing links in your overall fundraising efforts. That’s where the development audit comes in. It is your measurement tool to help monitor how you are doing and how you can improve. Often times, some small tweaks to your development efforts can result in a large increase in revenue.
Basically, it is taking some time to assess your program and to evaluate if you are ready to level up your fundraising efforts. The development audit should take a 360 degree view of your organization, including board engagement, staffing, the effectiveness of your database, return on investment with your current tactics, your reputation in the community, systems, volunteer engagement, how your donors view you, and stewardships, It is a fantastic tool at the start of a strategic planning process or considering a capital campaign effort.
The Association for Fundraising Professionals partnered with the Center on Nonprofits and Philanthropy at the Urban Institute on the Fundraising Effectiveness Project and offers an assortment of resources and tools that are of great use in audits. It focuses on growth-oriented fundraising programs.
It is best completed by a consultant to offer objective feedback on findings and once it is completed, it can offer useful insights to identify your strengths and course correct on your weaknesses. It is a fantastic tool to help your organization grow and can reconnect all of your internal stakeholders with your mission and purpose. The bottom line: investing in a development audit will point you in the right direction to grow your fundraising income.
Free Download from the Association of Fundraising Professionals to help you map out your audit!